St Helens & IQONIQ join forces to increase the digital experience for Saints fans

St.Helens R.F.C. is delighted to welcome world leading sports and entertainment fan engagement platform IQONIQ as its new Platinum and exclusive engagement partner. Through the platform which will launch in early 2021, Saints fans will benefit from a host of exclusive content, prizes and rewards.

IQONIQ will also feature on the back of the Club’s 2021 playing shirts.

The three year deal sees Saints join a number of world-renowned club’s and leagues including football’s La Liga, AS Roma, AS Monaco, Real Sociedad and Crystal Palace FC along with McLaren Racing, to join the IQONIQ platform.

Launching in early 2021 to fans, IQONIQ is a new social media and fan engagement platform that targets the world of sport and entertainment from a unique perspective. It provides fans with greater links and connectivity with global sports clubs and their athletes. It’s varied and dynamic all-in-one app creates a whole new platform that provides fans with a more personalized and interactive approach.

This means Saints fans from all over the world will soon have the latest information from Saints in the IQONIQ app, in which you can obtain rewards, exclusive content, in-app games and special merchandise and ticketing offers following a detailed engagement loyalty program, thus strengthening the way you relate with their favourite stars, teams and clubs.

St Helens R.F.C. General Manager, Dave Hutchinson said: “Here at Saints we are always on the lookout for interactive ideas and concepts to grow our fan base not just locally, but around the world. With this in mind, there is nothing better than establishing this partnership with a leading fan engagement organisation in IQONIQ, who already work with so many high profile sports Clubs.

“As a Platinum Partner, we are delighted they will also feature on the back of both our 2021 Home and Away replica and playing kits. We are also excited to be able to soon launch our Saints related content on the IQONIQ app which will give fans a number of exclusive opportunities.”

Kazim Atilla, CEO of IQONIQ, said: “We’re proud to partner with back to back champions, St.Helens R.F.C., and further our footprint in Rugby League.

“We are looking forward to working with the club to engage their passionate fans, which are such a huge part of the club’s rich history and heritage. In 2021 and beyond, with the shared goal of a ‘digital first’ approach, our platform will look to grow the Saints fan base further, helping them to benefit with a range of exclusive offers rewards, content, in-app games and special merchandise and ticketing offers.”

Fans can find out more about IQONIQ by visiting their website: www.iqoniq.com.

About IQONIQ

IQONIQ is a revolutionary, new fan engagement app for sport and entertainment. Combining all the modern-day features of fandom into a single platform, IQONIQ provides fans with unrivalled access to the teams, leagues, competitions, and icons they love the most. It establishes a deeper, more rewarding and purposeful engagement platform, allowing fans to get closer to the action.

For more information on IQONIQ, please visit www.iqoniq.com

Media Enquiries

St Helens Media and Content Manager
Jamie Allen – Jamie.allen@saintsrlfc.com

Tom Scott
Chief Marketing Officer | IQONIQ
Email: t.scott@iqoniq.com
Call: +44 (0) 203 488 7197